Starz Ballet® Privacy Policy

Last updated: 7 November 2026

The short version for parents. We collect the details we need to run your child's classes, take payments and keep you informed. We never sell your data. We use a small number of trusted providers, including an AI assistant for office admin, and each one works under a contract that protects your data. You can ask to see, correct or delete your data at any time.

1. Who we are

Starz Enterprise Ltd ("Starz", "Starz Ballet", "we", "us") is the data controller for personal data collected through our booking system, website, email, phone and social media.

Registered office: Kintyre House, 70 High Street, Fareham, PO16 7BB. Company number: 11034020.

Data Privacy Manager: Cheryl Dodd, [email protected], 0333 1234 140.

2. The data we collect

Identity: parent or guardian name; child's name and date of birth.

Contact: address, email address, phone number.

Booking and transaction: classes booked, attendance, subscriptions, payments and refunds, and orders from our website shop.

Financial: card payments are handled by our payment providers, including Stripe and SumUp. We never see or store full card details.

Health and welfare: allergies, medical conditions or additional needs that you choose to tell us about so we can keep your child safe in class.

Media: photos or videos from classes, shows and events, only where you have given consent.

Communications: emails, messages and feedback you send us, and your marketing preferences.

Technical: IP address, browser type, login data and cookies when you use our website or booking system.

3. How we collect it

When you register or book through our booking system, Pebble.

When you contact us by email, phone, WhatsApp or website forms, or message us on Instagram or Facebook (these messages come into our FEA Create inbox).

When you join our mailing list or complete a survey.

Through cookies on our website.

From our payment provider, Stripe, when a payment is made.

4. How we use it and our lawful basis

Register your child, manage bookings, attendance and class changes. Lawful basis: contract.

Take payments, issue refunds and chase unpaid fees. Lawful basis: contract.

Keep financial and tax records. Lawful basis: legal obligation.

Keep children safe in class, including using health information you provide. Lawful basis: explicit consent; vital interests in an emergency.

Run and improve our business: reporting, planning classes, staff timesheets and admin, including with the help of AI tools (see section 6). Lawful basis: legitimate interests.

Send newsletters, offers and news. Lawful basis: consent (you can unsubscribe at any time).

Use photos or videos in promotion. Lawful basis: consent (you can withdraw at any time).

Non-essential website cookies, such as analytics and advertising. Lawful basis: consent.

Where we rely on legitimate interests, we have considered your rights and interests and believe our use is proportionate. You can object at any time.

5. Who we share it with

We share data only with providers who help us run Starz. Each processes data on our instructions under a contract with data protection terms.

Pebble: booking and class management system.

Stripe: card payments.

SumUp: card payments taken in person at classes.

Shopify: our website shop, for orders and delivery details.

Microsoft 365: email (Outlook), file storage (OneDrive) and documents.

FreeAgent: bookkeeping and accounts.

Anthropic (Claude): AI assistant for office admin (see section 6).

MailerLite: newsletters and email marketing.

FEA Create (powered by LeadConnector): website hosting, forms, messaging and email marketing.

Trello: tracking new customers through onboarding.

For our shows, tickets are sold by the theatre's box office, which looks after the personal data it collects under its own privacy policy. If you message us on Instagram or Facebook, Meta also handles that message under its own privacy policy. We may also share data with our accountant, insurers or professional advisers, or where the law requires it. We do not sell your data or share it for anyone else's marketing.

6. Our use of AI tools

We use Claude, an AI assistant made by Anthropic, to help our office team with admin. For example: summarising booking and attendance numbers, preparing internal reports, drafting emails and helping with bookkeeping.

We use Claude under a business (Team) agreement. Anthropic acts as our processor under a data processing agreement and does not use our data to train its AI models.

We use summary or anonymised information wherever possible, rather than individual records.

We do not put children's health, medical or additional-needs information into AI tools.

AI does not make decisions about you or your child. A member of our team checks anything AI helps produce before it is used.

7. Data stored outside the UK

Some of our providers, including Anthropic and Stripe, store or access data outside the UK, mainly in the United States. Where this happens, we make sure it is protected by UK adequacy regulations or by the ICO-approved International Data Transfer Agreement or Addendum, as required by UK law.

8. Children's data

Most of the data we hold is about children, so we take extra care. We collect only what we need to run classes safely, limit access to staff who need it, and communicate with parents and guardians rather than directly with children. Health and additional-needs information is shared only with the teachers who need it to keep your child safe.

9. Photos and videos

We take and use photos or videos of your child only with your consent, which you can give or withdraw at any time by contacting us. If you withdraw consent, we will stop using the images in new material and remove them from our website and social media where we can.

10. Cookies

Our website does not use analytics or advertising cookies. Our website platform, FEA Create (powered by LeadConnector), sets a small cookie and stores a session identifier in your browser when you visit, which it uses to run our pages and forms. Our booking system, Pebble, uses its own cookies, which are explained in Pebble's privacy information. You can block or delete cookies in your browser settings, although some forms may then not work. If we ever add analytics or advertising cookies, we will ask for your consent first.

11. Keeping your data secure

Access to personal data is limited to staff who need it. Our systems use password protection and, where available, two-step sign-in. Staff follow our internal data protection and AI use policies.

12. How long we keep it

Booking and contact records: up to 6 years after your last booking.

Financial and payment records: 6 years, as required for tax purposes.

Health and welfare information: deleted within 3 months of your child leaving Starz.

Photos and videos: until you withdraw consent, or 3 years after your child leaves.

Marketing list: until you unsubscribe.

13. Your rights

Under UK data protection law you can:

ask for a copy of the data we hold about you or your child

ask us to correct inaccurate data

ask us to delete your data

object to, or ask us to restrict, how we use it

withdraw consent at any time, for marketing, photos or cookies

ask for your data in a format you can take elsewhere

To use any of these rights, contact [email protected]. We will reply within one month.

14. Complaints

Please contact us first so we can try to put things right. You also have the right to complain to the Information Commissioner's Office (ICO) at ico.org.uk or 0303 123 1113.

15. Changes to this policy

We review this policy regularly. The latest version is always available on our website and booking system, and we will tell you about any significant changes.

Starz Enterprise Ltd